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February 23, 2007

Speaking Globally with the Right Message: Harder than it Sounds!

By Christie Fidura, Senior Product Marketing Manager for Terminology, SDL International

Christie Fidura

Global companies today are looking to be more efficient in delivering content to a global market, but it is not that easy. Customers need to hear your message in their language in order to become loyal, but how can you deliver that message in a timely, inexpensive and efficient manner?

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Rebecca Ray, editor

Rebecca Ray
Managing Editor