Globalization Insider

For over 15 years the Globalization Insider has provided news and discussion concerning the localization and globalization industries as well on important technologies, standards, business developments, and trends in international business. The Globalization Insider is provided as a service to LISA members and is also available by subscription to other interested parties. We welcome submissions on topics of interest and importance to the globalization community.

Recent Articles

Business Globalization Update: LISA Forum USA 2008

When was the last time you got out of the office to spend quality time with other globalization professionals? If you can’t remember, then plan to join your colleagues in Silicon Valley during the LISA Forum USA for three days of workshops and two days of networking and program content when our theme will be Building a Globally Integrated Organization: Reducing the Learning Curve. Click here to register today. [Read more…]

• The Local Face of Sun in China

Interviewed by Rebecca Ray, Managing Editor, LISA

Sun was one of the earlier companies in Silicon Valley to really focus on globalization and to set up teams and workflow to do it professionally. In the following interview, Sin-Yaw Wang (Vice President of Sun’s Global Engineering Organization) and Melanie Gao (Senior Manager in charge of Sun’s Asia Globalization Center in Beijing) share how Sun has integrated China into its globalization strategy. Wang explains his role as a U.S.-style “Dorm Director” for the China Team and his strategy for evangelizing open source in China. Gao shares the challenges she has encountered in building the team that localizes Sun’s software products into Simplified and Traditional Chinese and Korean and how her people are becoming the local face of Sun in China. [Read more…]

• How to Move Up the Global Outsourcing Value Chain

Rebecca Ray, Managing Editor, LISA

Beyondsoft President and CEO Mr. Ben Wang described the evolution of the Chinese software outsourcing industry on Chinese TV last year, [Read more…]

Looking for an Outsourcing Partner? Then Know Thyself!

Rebecca Ray, Managing Editor, LISA

The New Breed of Chinese Outsourcers: Building Global Champions is the first in a series of Industry Insights Reports from LISA. It is written for Directors and upper-level Executives in the West who are focused on “getting it right the first time” when considering a Chinese outsourcing partner for localization or global product development. [Read more…]

5 People Win Free Passes to a LISA Forum

We want to congratulate the following people who have won free passes to a LISA Forum for filling out our 2008 Member Survey (for survey results, see below): [Read more…]