In this issue…

Editorial: Can You Spell “Hey Yo” in Turkish? • Rebecca Ray, Managing Editor, LISA
Best International Web Support Sites – 2007
Best Practices: Web Globalization From the Ground Up: A Case Study From VeriSign (premium) • Anna Schlegel, Executive Producer, Localization and Global Web Properties , VeriSign, Inc.
Money Talks (premium) • John Freivalds, Managing Director, JFA Marketing
Beijing Workshops [External link]

Best Practices

Web Globalization From the Ground Up: A Case Study From VeriSign

Anna Schlegel, Executive Producer, Localization and Global Web Properties , VeriSign, Inc.

How do high-tech companies actually produce multiple web sites in multiple languages with multiple vendors on a set budget? In this article, Anna Schlegel (Executive Producer for VeriSign, Inc.) shares how her company turned its global content around through building the right team and attaining appropriate funding, based on her “make waves” approach to evangelization. She also demonstrates how centralized web site localization builds and supports the VeriSign brand.

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