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© 2008 SMP Marketing • ISSN 1420-3693 • www.localization.org
How to Localize Into a Minority Language Without Dying in the Process
…and do something for your community at the same time

Michael Scholand, CEO, STAR Servicios Lingüísticos, SL

Michael Scholand found our idea about asking readers to share how their organizations give back to their local communities and/or to the world at large very appealing (see Giving Back). Below, he shares how the STAR Servicios Lingüísticos team joined with the Universitat Autònoma de Barcelona in a public-private partnership to localize Transit XV into Catalan. This has allowed the STAR team in Catalonia to continue fulfilling what they regard as an important aspect of their social responsibility: the on-going education of language professionals.


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