2004 Contents
Issue 1.1 (January)
Follow the Money to Latin America
Localization in India: Is the Market Ready?
Latin America: A Sleeping Giant
Michael Cárdenas, Founder & President, Multilingual Translations
Riding the Next Wave: Outsourcing to Latin America
An Interview with Teddy Bengtsson, Founding Partner and CEO of Idea Factory Languages, Inc.
Spotlight: Hanspeter Siegrist
Building Quality: The LISA QA Model 3.0
Director’s Letter
Working Together to Build the Industry
W. J. Sullivan, LISA Strategist and Opinionated Grand Panjandrum
Money Talks
John Freivalds, JFA Inc.
Issue 1.2 (February)
Of Windshield Wipers and Standards
Sequence Package Analysis
Amy Neustein, Founder and CEO, Linguistic Technology Systems
Making XML Work for You
Dan Dube, Director, Business Analysis and Development, Innodata Isogen
Asia FontStudio 4
Arle Lommel, LISA Publications Manager
Is Localization a Mouse or a Rat? Review of Mouse or Rat?
Arle Lommel, LISA Publications Manager
The Buzz: Our Readers Talk Back
When is ‘Just Enough’ Good Enough?
So, Just Whose Pocket Is It, Anyway?
Issue 1.3 (March)
The GILT Industry and the Cultural Gap
Minako O’Hagan, LISA Asia-Pacific Editor
Bringing Fantasy to Reality
Carmen Mangiron, School of Applied Languages and Intercultural Studies (SALIS), Dublin City University
A Passage to Localization Down Under
Evelyn Olsen, NZTC International, New Zealand
One Finger, 10 Keys and 6,000 Characters
Carl Kay – Tokyo, Japan
China: To Build or to Buy?
Terry Shidner and Gráinne Maycock, Moravia Worldwide
Issue 1.35 (March)
New Language Versions of the Localization Primer
Issue 2.1 (April)
Open for Business
Andrew Joscelyne, LISA European Editor
What Your High School Spanish Teacher Never Told You
Javier Garcia, Consultant
¿Latino? ¿Europeo? ¿Americano? ¡No, Spanglish!
Arancha Caballero, Co-Founder and COO, Glotas
Globalization Is Here!
Pierre Cadieux, President, i18N Inc.
OSCAR: Visioning the Future of Standards
Gérard Cattin des Bois, OSCAR Chair
Money Talks
John Freivalds, JFA Inc.
Spotlight: Alison Rowles
LISA Announces First Best Practice Guide
In Memoriam: Emilio Benito
Issue 2.3 (May)
PEOPLE, Process and Technology
Pierre Cadieux, LISA Technology Editor
Mission Impossible: Improve Quality, Price and Speed At the Same Time
Don Sirena, Language Translation Manager, General Motors
Building an On-Demand Global Content Management System: The PeopleSoft Experience
Interview with Savitha Varadan, Manager, Global Web Content, PeopleSoft
Choosing a Localization Model: What Really Counts?
Konstantin Josseliani, Founder and CEO, Integrated Language Solutions
Getting More from Translation Memory
Shailendra Musale, Globalization Engineering Project Manager, Veritas India
Executive Interview: Mark Lancaster, President and CEO, SDL International
Issue 2.5 (June)
Giving Back
Rebecca Ray, Global Business Editor
GILT Metrics – Slaying the Word Count Dragon
Andrzej Zydron, Technical and Research Director, xml-Intl Ltd., Member, OASIS Technical Committee for Translation Web Services
Is Gutenberg Guilty?
Frederico Carvalho, Project Manager, All Tasks Technical Translations
TMX: Maximizing the Return on your Translation Memory Investments
Web Services for Translation
Peter Reynolds, Bowne Global Solutions & OASIS Translation Web Services Technical Committee
The Key to Successful Outsourcing: Long-term Partnerships
Sylke Denfeld, Project and Vendor Manager, WH&P
Don’t Just Do It! Automate It.
Bonnie Bonomé (Globalization Project Manager), Sushma Patel (Internationalization Engineer) & Lum Twilligear (Localization Engineering Lead), IBM Tivoli Software, Austin, Texas
Winning the War of Words
John Freivalds, Managing Director, JFA Marketing
Issue 3.1 (July)
Winning the War of Words, Part 2
John Freivalds, Managing Director, JFA Marketing
Why CMSs “Bug” Me
Arle Lommel, LISA Publications Manager
Globalization is Here!
Pierre Cadieux, President of i18N Inc.
The One and Only Reason to Outsource
Show Me That Letter
Arle Lommel, LISA Publications Manager
Managing Global Content Expansion
Issue 3.3 (August)
Brushing Away the Cobwebs
Rebecca Ray, Global Business Editor
Making Money with Machine Translation
Monika Röthlisberger, Group Manager Language Technologies, CLS Communication
Integrating Content Management and Language Technology
Dietmar Boie, Director of Operations, Language Intelligence, Ltd.
Don’t Just Do It! Automate It
Bonnie Bonomé (Globalization Project Manager), Sushma Patel (Internationalization Engineer) & Lum Twilligear (Localization Engineering Lead), IBM Tivoli Software, Austin, Texas
Making the Pieces Fit
Tim Foster, Software Globalization, Sun Microsystems, Inc.
XML 2004: From Syntax to Solutions
Warning: Man With a Clear Vision on a Mission
Interview by Rebecca Ray, Global Business Editor
Issue 3.5 (September)
Expanding Horizons for Localization
Minako O’Hagan, Asia-Pacific Editor
Challenges in Video Games Localization
Minako O’Hagan Interviews Katrin Darolle of Square Enix
From Tokyo to Barcelona
Jordi Mas López, Lecturer, Universitat Autònoma de Barcelona, Spain
Teaching Computers
Dr. Rada Mihalcea, University of North Texas & Dr. Timothy Chklovski, Information Sciences Institute, University of Southern California
Subtitling: Changing Standards for New Media?
Mary Carroll, Managing Director, Titelbild Subtitling and Translation GmbH
Why Is My Product Not Selling Better in Japan?
Chuck Wrobel, Avaya Inc.
Focus on LISA members: Xue-Feng Shen
Implementing MT - A LISA Best Practice Guide
Global Business Intelligence for Asia
Issue 4.1 (November)
The U.S. Mission to the European Union: Seize the Opportunity!
Rosemary Gallant, Commercial Attaché, U.S. Mission to the EU
Getting This “Global Thing” Right…
Rebecca Ray, Global Business Editor
Localization Takes Hold in Turkey
Vedat Oygur, General Manager, LOCASIS Ltd.
GILT Metrics – Slaying the Word Count Dragon
Andrzej Zydron, CTO, xml-Intl Ltd. & OSCAR Steering Committee
Time-to-Market: It’s Standards or Die!
Mika Pehkonen, Localization Manager, F-Secure Corporation (Interviewed by Rebecca Ray, Global Business Editor)
Quality Assurance – The Client Perspective
Arle Lommel, LISA Publications Manager
Money Talks: Challenging the Titan
John Freivalds, Managing Director, JFA Marketing
How to Localize Into a Minority Language Without Dying in the Process
Michael Scholand, CEO, STAR Servicios Lingüísticos, SL
LISA Forum Europe 2004 Overview
Issue 4.2 (December)
Localization^2: Selling the 21st Century Across the Digital Divide
Arle Lommel, LISA Publications Manager
Why Esperanto and Syriac?
Interview with Ori Redler, Co-founder, RedleX (Interviewed by Arle Lommel, LISA Publications Manager)
Technology Would Be Great… If It Weren’t for the Users
Andrew Draheim, World Bank
Coping with Babel: How to Localize XML (Part I)
Andrzej Zydron, CTO, xml-Intl Ltd. OSCAR Steering Committee
Translation Memory 2004: Room to Grow
Interview with Arle Lommel, LISA Publications Manager
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