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In this issue…
Commoditization and Pricing: The Great Debate
Enough discussion and polite Q&A sessions after presentations at LISA Forums! It’s time to debate the issues of commoditization and pricing in public and adopt some common strategies to move the industry forward. LISA represents both service providers, as well as customers, and it’s in the interest of both to “get it right.” To support this effort and to encourage the dialog, LISA invited Eugene McGinty, CEO of Connect Global Solutions (who has been looking for a sparring partner!) and Donald Barabé, Business Development Director for the Canadian Government Translation Bureau, to face off on the current hot topics of commoditization and pricing. Here’s what they had to say:
We invite you to read on and decide for yourself who is right, or if the answer lies somewhere in between. We also encourage you to join in the debate by meeting the challenge from Donald and Eugene to map out the future of the industry. Please send us your two top issues for the future, along with your contact information, to letters@lisa.org. ![]() The remainder of this article is available only to LISA members and Newsletter subscribers. Please log in with your user name and password to read the entire article. Note: If you are not a member, but are interested in receiving the Globalization Insider, click here. Note: If you do not presently have access to archives of Globalization Insider older than one year and would like to access them, please contact the LISA Administration or upgrade your LISA Membership (form). E-mail LISA Administration for further enquiries. |
![]() 8-12 December 2008 |
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