Globalization Insider

In this issue…

Globalization Technology Will Prevail • Pierre Cadieux, i18N Inc.
Director’s letter (premium) • Michael Anobile
Time For a Change (premium) • Jaap van der Meer, ALPNET & LISA Supervisory Committee
Back into the LEIT • Sue Ellen Wright (Kent State University), Erika Walker (University of Washington), Arle Lommel (LISA) & Alison Rowles (SMP Marketing Sarl)
Money Talks (premium) • John Freivalds, JFA Inc.
LISA Profiles: Jochen Hummel
INDUSTRY RESPONSE: Walk about in the Graveyard (premium) • Michel Balcaen, WizArt
INDUSTRY RESPONSE: The Globalization Services Industry—Running in Place? (premium) • Donald J. Plumley, Senior Vice President and Chief Marketing Officer, Bowne Global Solutions
Designing Cross-Cultural Speech Applications (premium) • José Elizondo, Peter Crimmin and Paul Greiner, Speechworks International, Inc.
Content Management and Localization (premium) • Otto de Graff, Tridion
Globalizing Painlessly with Automated Content Enrichment (premium) • Marc Bookman, CEO, Sentius Corporation
How Unicode is Conquering the World (premium) • François Yergeau, Director, Technology, Alis Technologies Inc.
Is there a Universal Creole for Localization Efforts? (premium) • Marilyn Mason and Jeffrey Allen, Mason Integrated Technologies Ltd. (MIT2)

INDUSTRY RESPONSE: The Globalization Services Industry—Running in Place?

Donald J. Plumley, Senior Vice President and Chief Marketing Officer, Bowne Global Solutions

The Good News—Technology products are needed in increasing numbers of diverse markets, product release cycles continue to shorten and the demand for Web-enabled applications in local languages appears insatiable.

The Bad News—The fundamental manner in which globalization service providers deliver our services have not materially changed since they were introduced over a decade ago.

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