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© 2008 SMP Marketing • ISSN 1420-3693 • www.localization.org

In this issue…


The Challenge of Globalizing Websites

Eric Silberstein, CEO, Idiom Technologies

Globalizing a Website is a more complex task than one might first imagine. Just plugging a machine trans-lation tool into your Web server is not going to do the trick. But neither will just plugging in human-translated versions of static site content. Good Web globalization solutions replace the old extraction-embedding- reprogramming process with something that can achieve the same, or a better, result and sus-tain this result in a correct and up-to-date fashion over a long period of time.


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