Globalization Insider

In this issue…

Building Empires on Quicksand (premium) • Yann Meersseman, President, Yann Meersseman Associates
The Great Leveler? (premium) • Robin Bonthrone, Fry & Bonthrone Partnerschaft
OSCAR • Franz Rau, Microsoft
Rising to the Challenges of Asian Translation and Localization (premium) • Minako O’Hagan, School of Communications and Information Management, Victoria University of Wellington, New Zealand
Project Manager Certification (premium) • Gunnie Jacobsson, AUGER Ltd
Death of the Salesmen (premium) • John Freivalds, JFA
Tools Benchmarking - ToBe! • Leon Rubinstein, Director Localisation Division, McQueen France
Software Conversion for the Chinese Market (premium) • Dr. Lloyd Yam, Timeless Software Limited
LISA IATT Workshop Summary (premium)

Building Empires on Quicksand

Yann Meersseman, President, Yann Meersseman Associates

Continuing the debate on the future of the localization industry, Yann Meersseman offers his own light-hearted but though-provoking view. His conclusion: since many current localization problems are actually caused by publishers, and since componentware is about to change the software industry dramatically, size and state-of-the-art project management skills are not enough on their own to guarantee vendors' survival.

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