In this issue…

Successful On-demand Multilingual Web Publishing (premium) • Rebecca Ray, Ray & Associates, Globalization and High Tech Marketing
The Coming Age of Teletranslation (premium) • Minako O’Hagan
The Cost-effectiveness of Today’s Localisation Business (premium) • David Brooks at the 1996 LISA Forum USA
Lessons from LA (premium) • Robin Bonthrone, Fry & Bonthrone Partnerschaft
Internationalize the Company, and the Product will Follow (premium) • Yann Meersseman, Yann Meersseman & Associates
Multimedia Localisation: Is it simply adding Pictures and Voices? (premium) • David MacLeod, Senior Project Manager, SDL Limited, Maidenhead, England.

Multimedia Localisation: Is it simply adding Pictures and Voices?

David MacLeod, Senior Project Manager, SDL Limited, Maidenhead, England.

The growth of multimedia

Nearly all new PCs purchased by our company have sound cards and speakers. This is an indicator that many of the programs being localised are multimedia, with an increasing use of audio and visual elements in the main interface, or as part of the on-line Help.

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