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LISA Workshops
Monday, October 22, 2007:Introduction to GlobalizationThursday, October 25, 2007:
Developing Products for Multinational Markets: Effective Terminology Management
How to Audit Your Business Processes for Globalization ReadinessFriday, October 26, 2007:
Buying and Implementing Content Management and Global Translation Management Systems
Project Management for Globalization Professionals (part 1)
Project Management for Globalization Professionals (part 2)
Monday, October 22, 2007
Preparing products and services for distribution around the world can be a challenging task and an overview of the processes involved is essential if globalization is to succeed. This special introductory workshop will provide you with a comprehensive overview of the globalization process and what it takes to succeed in global markets.
Attendees will learn about the concepts of globalization, internationalization and localization and how they relate to translation; why localization matters to companies and what it takes, both at the technical and business levels; what is involved in internationalization; the different business models involved in localization; common mistakes and how to avoid them; steps to reduce localization costs and raise quality; global language and business priorities (which markets are important right now); and about LISA’s role as the localization industry’s standards association.
Detailed Overview - Agenda - Program
Developing Products for Multinational Markets: Effective Terminology Management
Monday, October 22, 2007
This workshop will prepare attendees for the expected rise in demands to implement terminology standards in localization tools and content management strategies. Recent activities in the standards community to establish TBX and TBX-Basic as the defacto standard for localization-oriented terminology will result in a rush to implement these standards more effectively across the localization industry. This workshop will prepare you for terminology standardization initiatives by educating you about the standards and other best practices for integrating terminology into the localization and content management workflow.
How to Audit Your Business Processes for Globalization Readiness
Thursday, October 25, 2007
Why should your products/services/processes be designed and ready to “go global” from day 1? The answer is simple: three-quarters of the human race is bilingual and global trade is at USD 11 trillion and growing.
But to bridge the gap from Cleveland, Ohio (USA) to Nanjing, China (or from Nanjing to Cleveland, for that matter), there are some challenges that your organization must meet successfully – not the least of which will be to globalize your internal business processes. For example, can your Customer Service organization efficiently process all non-English emails received on any given day? If not, why not? What is required to move them to that point? Is it justified now? In 6 months? In a year? Preparing your products and services to go global will be the easy part; it’s your internal business processes company-wide that will take the most work.
Join Rebecca Ray, Managing Editor of the Globalization Insider and Silicon Valley veteran, to learn how to implement globalization as ‘just another business process’ through performing a Globalization Audit of your existing organization.
Detailed Overview - Agenda - Program
Buying and Implementing Content Management and Global Translation Management Systems
Thursday, October 25, 2007
Content solutions aim at improving time-to-value and time-to-market while keeping cost under control. This workshop helps you to understand the individual challenges of your organization, to identify the technology needed to address them, and to effectively implement your solution. One of the most experienced implementers of global translation management will provide you with a toolkit that will help you to make informed and profound decisions for business models and processes in order to take advantage of the significant costs and savings (and consequent business opportunities) global content management can offer.
Project Management for Globalization Professionals
Thursday, October 25 - Friday, October 26, 2007
This workshop provides practical helps to equip the project manager how to not just survive, but to productively assume greater control over projects. Software developers and service provider managers will likewise come away with practical insights on empowering their project managers for better results.
Detailed Overview - Agenda - Program