Ask LISA
LISA Workshops
Monday, March 12, 2007:The Basics of Going Global: Understanding Globalization, Internationalization, Localization and TranslationThursday, March 15, 2007:
Buying and Implementing Content Management and Global Translation Management Systems
Certification Training for the SDL Trados Translator’s Workbench
关于SDL Trados 翻译工作平台的认证培训
How to Run a Globalization Audit of Your Business Processes
LISA Seminar on Intellectual Property Management Differences: China versus the West
Monday, March 12, 2007
Preparing products and services for distribution around the world can be a challenging task and an overview of the processes involved is essential if globalization is to succeed. This special introductory workshop will provide you with a comprehensive overview of the globalization process and what it takes to succeed in global markets.
Attendees will learn about the concepts of globalization, internationalization and localization and how they relate to translation; why localization matters to companies and what it takes, both at the technical and business levels; what is involved in internationalization; the different business models involved in localization; common mistakes and how to avoid them; steps to reduce localization costs and raise quality; global language and business priorities (which markets are important right now); and about LISA’s role as the localization industry’s standards association.
Detailed Overview - Agenda - Program
Buying and Implementing Content Management and Global Translation Management Systems
Monday, March 12, 2007
Content solutions aim at improving time-to-value and time-to-market while keeping cost under control. This workshop helps you to understand the individual challenges of your organization, to identify the technology needed to address them, and to effectively implement your solution. One of the most experienced implementers of global translation management will provide you with a toolkit that will help you to make informed and profound decisions for business models and processes in order to take advantage of the significant costs and savings (and consequent business opportunities) global content management can offer.
Certification Training for the SDL Trados Translator’s Workbench
关于SDL Trados 翻译工作平台的认证培训
Monday, March 12, 2007
The SDL TRADOS Certification is an industry recognised standard of excellence in SDL TRADOS software expertise and comes as a direct response to the industry’s need for a valid measurement of translators’ knowledge in the use of these tools while competently handling translation projects.
To support our users at LISA, we are offering 1 day of SDL TRADOS Certification training:
This training course is designed to introduce you to the SDL Trados 2006 translation environment. The training will provide you with practical experience of the most important features of SDL Trados Translator’s Workbench and SDL MultiTerm. Upon completion of this course, you will be trained to setup and use SDL Trados Translator’s Workbench, TagEditor and SDL MultiTerm to facilitate you in the translation of your projects.
Detailed Overview - Agenda - Program
How to Run a Globalization Audit of Your Business Processes
Thursday, March 15, 2007
Why should your products/services/processes be designed and ready to “go global” from day 1? The answer is simple: three-quarters of the human race is bilingual and global trade is at USD 11 trillion and growing.
But to bridge the gap from Cleveland, Ohio (USA) to Nanjing, China (or from Nanjing to Cleveland, for that matter), there are some challenges that your organization must meet successfully – not the least of which will be to globalize your internal business processes. For example, can your Customer Service organization efficiently process all non-English emails received on any given day? If not, why not? What is required to move them to that point? Is it justified now? In 6 months? In a year? Preparing your products and services to go global will be the easy part; it’s your internal business processes company-wide that will take the most work.
Join Rebecca Ray, Managing Editor of the Globalization Insider and Silicon Valley veteran, to learn how to implement globalization as ‘just another business process’ through performing a Globalization Audit of your existing organization.
Detailed Overview - Agenda - Program
LISA Seminar on Intellectual Property Management Differences: China versus the West
Thursday, March 15, 2007
Intellectual property protection has been a major concern for companies investing and manufacturing overseas for the fear that the saving in outsourcing may not justify the risks of new channels of industrial espionage and piracy in countries with different legal systems and cultural attitudes. The fear ranges from the lack of an adequate legal structure to protect intellectual property rights, to the lack of legal resources and political will on the part of the foreign governments to enforce the laws in place.
China and India, which are the main beneficiaries of the wave of outsourcing, have to demonstrate that they take intellectual property protection seriously. Companies, on the other hand, also need to do their due diligence and line up their legal resources from the beginning so they can handle intellectual property violations promptly and efficiently when they do occur.
- Agenda