Why attend

Since our first conference in 1990, LISA has been dedicated to promoting the globalization industry and meeting the needs of organizations involved in the global market. Over 20,000 industry professionals from companies of all sizes have participated in LISA forums over the years to learn best practices in globalization, internationalization, localization, and translation.

If you do business in Europe or around the world, you need to understand the business process issues affecting international operations, product development, and marketing. The LISA Forum Europe will provide you with the insight you need to successfully prepare your products or services for the markets where they will be sold and where customers will be supported.

LISA helps product developers and international companies how to maximize their return on investment for every aspect of globalization. In the last three years, at least half of the attendees at each LISA event have come from the client side of the localization industry.

With a focus on the needs of the international market and on standards, the LISA’s European Forum will continue to build upon LISA’s 17-year legacy of industry-leading conferences.

Who should attend the LISA Forum Europe?

Anyone interested in understanding how to prepare products or services for the pan-European market, including:

• CEOs of enterprises entering the European market
• International Market Strategists
• International Product Managers
• International Product Engineers
• International Marketing Managers
• International Web Masters
• Representatives of European organizations sell or marketing internationally
• European and international Localization Solutions Providers
• Enterprise Globalization Strategists

LISA Forum Europe attendees are decision makers and key suppliers responsible for implementing international business strategies and policies in Europe as well as around the world. At the LISA Forum Europe they will meet with their peers and fellow visionaries who are on the forefront of global business and technology.

Participants come from the business sectors of automotive, biotech, chemical, education, finance, government trade groups, insurance, legal, management consulting, market research, mobile communications, pharmaceutical, public relations, software, and other vertical industry sectors.