San Francisco 2004

How Do We Integrate Distributed CMS? Where Does Language Fit?

Crowne Plaza Hotel, Foster City, California, USA
21-24 June 2004

Companies in all industries are facing significant multilingual content management challenges. Enterprise content has grown out of control. Just as supply chain management has forced organizations to take a broad view of processes and workflows, global content management demands that organizations view content assets across their entire lifecycle, from creation through distribution, application, and review, and on to final archival status.

Ultimately, those companies that effectively leverage their content management systems on a global basis can gain market share, increase revenue, improve business processes, enhance customer satisfaction and reduce expenses. To attain these goals and maximize corporate ROI, while leveraging content for maximum efficiency, executives are searching for the most sophisticated and appropriate technology. Implementing technology requires a clearly defined process, solid strategy, strong team participation and a relentless commitment to make it work well in multiple language application areas. The question then becomes how to know whether the process and strategy you’ve adopted are right for your organization, its web initiatives and its global growth plans. How do you know if the system you’ve put in place will deliver the results you’re looking for, and at what cost? Will it work for you and also for your outsourcing partners?

At the Localization Industry Standards Association’s 2004 Global Strategies Summit, language industry and content management experts and global business executives will show you how GMS, CMS, language processing tools, standards, and outsourcing all help tame content chaos and promote your company’s global expansion.