| LISA Function / Session Topics |
| 08:00-09:00 |
Forum Registration, Morning Coffee & Product Exhibition |
| 09:00-09:05 |
Introduction and Day Overview Day Chair • Michael Anobile – Managing Director, LISA |
| 09:05-09:15 |
Welcoming Remarks • Square Fang – President, PTSGI
• Dr. Jyh-Sheng Ke – President, Institute for Information Industry (III) |
| 09:15-09:45 |
KEYNOTE: Collaboration between Taiwan and Mainland China in the Global Economy • Sam Shen – Senior Consultant and Professional Analyst, Institute for Information Industry (III) |
| 09:45-10:15 |
The Language Industry as a Driver for Technological Change in a Global Economy • Karl-Johan Lönnroth – Director General, European Commission Directorate - General for Translation (DGT) |
| 10:15-10:45 |
Refreshment Break & Product Exhibition |
| 10:45-12:00 |
Taiwan Inc.: Positioning Taiwan as a Global Sourcing Partner • Grace Chen – Chairman and CEO, Oceansoft International
• Joseph Hsu – Chairman of the Board, Symbio Investment Holdings Company
• Eric Mou – Vice President, Global Delivery, iSoftStone |
| 12:00-13:00 |
LISA Forum Press and Media Advisory | Invitation Only |
| 12:00-13:30 |
Lunch & Product Exhibition |
| CONCURRENT SESSIONS – PLEASE NOTE TIMING |
| 13:30-15:45 |
Cultural Customization |
Product Design and Engineering |
Resource Channel & Matchmaking Sessions |
| 13:30-14:15 |
Turning 花鳥風月 into a Painkiller: Extreme Cultural Adaptation or “Fragrant” Approach? • Dr. Minako O’Hagan – Dublin City University |
Taiwan Design Power • Oliver Lin – Taiwan Design Center (TDC) |
Eliminating Language Barriers, A Key To Global Competitiveness • Engelrey Abalos – PTSGI |
| 14:15-15:00 |
Localizing Games for Mobile Phones • Leonie Troy – Institute of Technology Blanchardstown |
Building International Enterprise-Level Web Services • Symon Chang – Oracle Corp. |
Exhibitors’ Demo |
| 15:00-15:45 |
Microsoft Console Game Localization Engineering: Completing the Product Development Cycle • Shu-Liang Balzac Chang – Microsoft Corporation |
Global English for a Global Audience • Dr. Frans Wijma, Shumin Chen – Shufra |
How SDL Supports to Global Translation Supply Chain • Nancy Tao – SDL International |
| 15:45-16:15 |
Refreshment Break & Product Exhibition |
| 16:15-17:00 |
The Internet's Impact on the Language Industry: The Opportunity for the Asia-Pacific Markets • Dion Wiggins – CEO, Asia Online |
| 17:00-17:15 |
Day 1 Summary, Technology Contest, and Adjourn |
| 18:30-21:00 |
LISA FORUM ASIA DINNER
Hosted by PTSGI |
